A Crash Course in Content and Social Media Strategy

Laurie Kretchmar is a communications strategist, former Fortune magazine journalist, and author of Tweet This! How to Amplify Your Brand on Twitter.

Get a crash course in content creation to amplify your brand on social media. Communications Strategist Laurie Kretchmar will share her easy-to-use framework for creating content, amplifying your brand and building your network, plus outline the most useful aspects of Twitter, the app that journalists, podcasters and other influencers can’t live without.

During the evening, Laurie will discuss three key takeaways:

1) Learn Laurie’s C-A-B framework (Create – Amplify – Build) for content strategy and how to use Twitter to amplify your brand

2) Uncover the free, easy opportunities you may be missing on social media

3)  Discover 3 myths & 3 truths about Twitter"